I understand removing artificial coloring from the product, but the previous purple Gatorade was still clear and transparent. The new formula is white, opaque, and extremely cloudy—to the point that I cannot even see through the glass. I have really struggled with this change.
I have been drinking Gatorade every day for 26 years, so this is not a product I switch from casually. Unfortunately, once I use the Gatorade packets I already purchased, I will likely switch to another brand unless the formula changes. I wish Gatorade could keep the product free of added colors while returning it to the clear appearance it had before.