I have been using Gatorade Endurance for 3 years and nearly 10,000 miles. I had a stockpile of the old formula. Just got the new formula, lemon lime flavor. First impression? I mixed it wrong, the color was off. Double checked, nope. Must be a new color or the can expired. Second impression - why am I drinking salty water? The light sweetness that helped it be tolerable after hours and hours of endurance activity is gone. I have avoided going to other drinks as I had great success with this product both in flavor and effectiveness. I am sorely dissappointed in the new formula. I will finish this can but will also begin expiramenting with other brands as this is not something I wish to have to 'accept'.
GatoradeThanks for your years of loyalty to our mix. Sorry you didn’t enjoy our new formula. It contains no artificial sweeteners or flavors, and was designed to have a lighter taste for athletes training/racing for prolonged periods of time. It also has no artificial colors and is now colored with beta carotene. We’ll be sure to share your feedback with product development.
