This protein shake is crazy for having 42g of protein. I think definitely this is suited for those who really are into bodybuilding and fitness. I personally am on the smaller end and don’t need this much protein in one sitting, so it seems impractical for me as I don’t want all my protein upfront. However, I do think this is a good way to get your protein in easily. I just take mine for the road on my daily commute. Overall I’m impressed, I thought there’d be a very protein forward taste given the amount, but overall the vanilla is mild and not trying to mask any off flavor. It’s also very smooth and not too thick. I think that makes it versatile to drink either on its own or mix it into another recipe or smoothie.